“At Decathlon Sports India, we are building a comprehensive sports ecosystem that enables participation and nurtures a strong sportive mindset—through experience-led retail spaces, affordable and highly technical products, a growing ‘Make in India’ manufacturing footprint, and digital platforms that help people discover, learn and engage with sport. Design and product innovation are central to this ecosystem, guiding how we create practical, high-quality sports solutions that support everyday movement. We believe an active lifestyle is the foundation of holistic wellbeing, and by designing and producing sports equipment in India, we aim to make high-quality sport accessible to communities across the country. The Union Budget’s focus on Khelo India, sports infrastructure and domestic sports goods manufacturing aligns closely with our ongoing efforts and reinforces a shared vision of increasing participation, promoting active lifestyles as a pathway to wellbeing, and strengthening India’s sports ecosystem end-to-end.” Sankar Chatterjee, Decathlon India CEO
